Three things happen. None of them need you awake.

What happens to an enquiry

1. 01It answers before you canA WhatsApp message left unread for ninety seconds, or one that arrives at 23:40. LeadRush replies in seconds, every hour of every day, on the number your clients already have.
2. 02It holds the conversationNot an autoresponder. The agent asks what the matter is, where, how urgent, and what the budget looks like — following the qualification rules you set once, in the language your client writes in.
3. 03You get a decision, not a threadOne card: who they are, what they need, how hot they are, what to do next. Read it in ten seconds, call the ones worth calling, and let the rest arrive already booked.

What setting it up involves

Live in a week is the usual answer, and most of that week is yours rather than ours. The connection takes minutes; agreeing what the agent may say takes a conversation.

• Connect the numberYour WhatsApp Business number is connected through Meta's official sign-up flow, from your own Meta account. You keep the number, the chat history and the verified name. Nobody has to move anything and no customer has to learn a new address.
• Write the playbookWe do this with you on the first call: what the agent may ask, what it may quote, which regions you serve, and the list of things it must never do alone. Most businesses recognise their own qualification questions the moment they see them written down, because they have been asking them by phone for years.
• Set the hoursBusiness hours decide what happens when. Inside them, a hot lead pings the person on duty. Outside them, the agent still answers, still qualifies, and holds the conversation until morning rather than leaving a customer with silence.
• Watch it for a weekEvery transcript is readable from the same screen where the playbook lives. The first week is for reading them and adjusting: a question that lands badly, a rule that was too strict, a decline that should have been an escalation.

When it hands over

Handover is not a failure state, it is the point. The agent steps aside when intent is high, when the customer asks for a person, and whenever the conversation reaches something on the never list. Whoever is on duty gets the summary rather than the raw thread, so the callback starts from knowing.

What counts as high intent, and who gets pinged, are part of the playbook rather than settings we chose for you. A firm that wants every enquiry escalated can have that; so can one that only wants to hear about the emergencies.

Where to go next

• What the product is
• What it asks in your industry
• What it costs