Most inbound briefs are not worth a discovery call. Finding out costs one anyway.
LeadRush replies to every inbound enquiry within seconds, establishes what the brief actually is, what has been tried, and what the budget and decision process look like, then books a call only when the answers clear the floor you set.
What the missed call costs agencies and B2B service firms
The half-hour spent discovering that the budget is a tenth of your minimum is not the real cost. The real cost is the good brief that arrived the same afternoon and waited two days for a reply, because the calendar was full of the first kind.
What the agent asks, and what it never does
Qualification is written down before it runs. You approve both lists, and the agent cannot argue its way past the second one.
- Company, role and how they found you
- Scope of the brief and what has already been tried
- Budget band and decision process
- Whether a discovery call is the right next step
- Commit to a delivery timeline or day rate
- Send a proposal or pricing deck unprompted
- Pursue a lead below the budget floor you set
Below-threshold enquiries get a courteous decline and a resource link instead of a sales call.
Questions agencies and B2B service firms ask
- Will asking about budget scare people off?
- It filters rather than scares. The agent asks for a band, not a number, and asks it after understanding the brief — which is the order a good salesperson uses. A prospect unwilling to indicate a range at any point was rarely going to become a client.
- What happens to enquiries below the floor?
- They get a courteous decline and something useful, usually a resource link, rather than silence or a call that wastes both parties' time. They stay in the record, so a company that comes back next year with a real budget is recognised.
The rest of the common questions, on pricing, GDPR and setup, are answered on the FAQ page.
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